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Marketing Analytics

Don Alava: Integrating Digital and Traditional Marketing

Interview Don Alava Great Tech Pros
Don Alava, Digital Marketing expert and VP of Marketing Analytics & Technology at Universal Technical Institute, met with us to share his expertise on integrating digital and traditional marketing. Excerpt from the Interview: Wylie Blanchard: So, let's talk about analytics for a second. How has analytics changed how we market content to people? Don Alava: It's interesting. W...
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